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<h3>YVONNE REICHMUTH IS THE FOUNDER AND CREATIVE DIRECTOR OF YVY AG, FOUNDED IN 2015. THANKS TO A CLEAR AESTHETIC VISION AND DISTINCTIVE PRODUCTS, YVONNE HAS ESTABLISHED HER COMPANY AS A LEADING INDEPENDENT BRAND FOR INNOVATIVE, HANDMADE LEATHER GOODS.&nbsp;</h3>

<h3>YVY's leather pieces are regularly featured in the&nbsp;<a href="https://yvy.ch/pages/press" title="PRESS" target="_blank" rel="noreferrer">press</a>&nbsp;(such as Vogue, W, Interview, NY Times, Elle, amongst others) and are worn by celebrities such as Madonna, Monica Bellucci, Billie Eilish, Ricky Martin, Kristen Stewart, Lady Gaga and many more.</h3>
<h3>Throughout this journey both YVY and Yvonne, have been awarded with several prizes including the Swiss Design Awards, the Swiss Design Prize for Young Entrepreneurs,</h3>

<h3>Accessory Designer of the Year by Premium‘s Berlin Young Talent Award, The Future of Fashion Award by Premiere Classe Paris, Top 100 in Switzerland by Women in Business, amongst others.</h3>
<h3>In addition to her own brand, Yvonne was part of the creative team at Swiss luxury sports car brand Piëch Automotive, where she was involved in building the brand between 2019 and 2023 and also led the colour and trim division.<br> <br> In 2022, YVY has also entered the watch industry, thanks to an exclusive partnership with the renowned Swiss watchmaker Longines. The launch of the first patented designs of modular leather straps, inspired by the equestrian world and presented by ambassador Kate Winslet, made headlines around the world.</h3>

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<p>Inspired by Oscar Niemeyer's curving world of architecture, the refined and practical Round Bag stays true to YVY's playful spirit.</p>

Round Bag

<p>YVY offers body pieces that stand at the intersection of accessory, object, and clothing, blurring traditional boundaries to redefine personal adornment.</p>

Mood02

<p>The Snake Bustier is one of YVY’s most coveted body pieces: worn by top celebrities and influencers, it embodies a sleek and captivating design.</p>

SHOP NOW

Mood04

<p>The Double Strap Vest is a statement body piece that speaks sophistication, and effortlessly accentuates the body’s silhouette.</p>

<p>“Rhythm is a Dancer” – a series of photographs and film produced exclusively by Sandro Baebler with the talented Ballet Zurich dancers.</p>

The Ballett

YVY Campaign 2025

<p>YVY has quickly become a sought-after brand for A-list celebrities and fashion-forward personas, with press coverage extending globally.</p>

Celebrities

<p>Inspired by geometric forms and the pioneering legacy of interior designer and architect Eileen Gray, the Eileen Body Piece captures the essence of contemporary artistry and timeless appeal.</p>

Eileen Body Piece

<p>The mesmerising dance performance by Morgane Stephan invites you to unleash your inner rebel with our signature and bold Belt Harness.</p>

Morgane Dancers

<p>Form follows Feeling – Discover the latest campaign, shot by Lisa Valentini and set designed by Svea Jürgenson.</p>

THE FOUNDER AND CREATIVE DIRECTOR

YVONNE REICHMUTH IS THE FOUNDER AND CREATIVE DIRECTOR OF YVY AG, FOUNDED IN 2015. THANKS TO A CLEAR AESTHETIC VISION AND DISTINCTIVE PRODUCTS, YVONNE HAS ESTABLISHED HER COMPANY AS A LEADING INDEPENDENT BRAND FOR INNOVATIVE, HANDMADE LEATHER GOODS.

YVY's leather pieces are regularly featured in the press (such as Vogue, W, Interview, NY Times, Elle, amongst others) and are worn by celebrities such as Madonna, Monica Bellucci, Billie Eilish, Ricky Martin, Kristen Stewart, Lady Gaga and many more.

Throughout this journey both YVY and Yvonne, have been awarded with several prizes including the Swiss Design Awards, the Swiss Design Prize for Young Entrepreneurs,

Accessory Designer of the Year by Premium‘s Berlin Young Talent Award, The Future of Fashion Award by Premiere Classe Paris, Top 100 in Switzerland by Women in Business, amongst others.

INFO