People of INTERVIEW

Interview Germany’s June issue takes you to Switzerland, with a photoshoot of Zurich-based Vetements and a wild “People of Interview” editorial showing the creatives that shape the city.
Thank you for featuring YVY designer Yvonne Reichmuth, wearing an YVY Belt and Beret, and DJ Metaphit wearing the Suede Eyelet Harness.

Production Studio Achermann, Photography Kira Bunse, Stylist Oriana Tundo, Location Zampano

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CNN interview at the studio

CNN Money Switzerland visited the YVY Studio in Zurich and talked to designer Yvonne Reichmuth about her favorite celebrity moment, if Switzerland influences her work and how she deals with appreciation and rejection. The interview aired on April 6th and is now available to watch online here. ->

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SHIBUI Launch Cocktail in Zurich

The new collection SHIBUI is now available!
We invite you to try on this new line of handmade, leather accessories and clothing at the Launch Apéro at Opia Concept Store in Zurich.
Meet us on February 22nd, starting 6pm. Gents Swiss-made drinks will keep you refreshed while you choose your favorite custom made leather piece!

If you can’t make it to the cocktail, book an appointment at our Zurich studio or
shop online for worldwide shipping!

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YOUNG DESIGNERS AWARD

YVY wins the Premium YOUNG DESIGNERS AWARD for best accessories brand!
Thanks for the invitation to Berlin fashion week where we will exhibit in January and July at Premium tradeshow and at the Galeries Lafayettes.

Meet us in January from the 16th to 18th where we will present the latest collection SHIBUI and release a special collaboration!

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YVY presents ATELIER N.83

We are excited to present to you the home fragrance „Atelier N. 83“.
In collaboration with kukui, the Swiss expert for exquisite room perfumes, we developed this unique scent that will captivate and delight you.
Kukui brings the ambience of the YVY atelier to life. A space where creativity and inspiration become reality.
Suede leather, mysterious olibanum and rich, natural vetiver is balanced with a touch of sweet tonka and luxurious amber.
Presented in this unique bottle and elegant leather harness, the fragrance represents our mutual passion, transforming any space into a place of self expression.
Atelier N. 83 is available in our webshop and at Opia Concept Store Zurich.
Currently available in Europe only.

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And the winner is…

…YVY!
We are proud and happy to have received the Design Prize Switzerland
in the category
“Swiss Textile Prize for Young Fashion and Textile Entrepreneurs”!

The statement from the international jury, which included inspiring people such as Vetements’ Demna Gvasalia:
“The Zurich fashion label YVY has carried off a tour de force. In just a few years and in absolutely exemplary style, the designer and entrepreneur Yvonne Reichmuth succeeded in creating a niche for herself and her brand on the highly competitive international fashion market, and populating it with attractive products. The winning formula here has been based on harmonious design, optimum product quality, professional marketing, astute product placement, a sufficiency of social media skills and contemporary distribution structures. YVY’s success story, which if nothing else represents an encouragement to the younger generation of designers, deserves admiration and recognition. The jury has chosen to honour this achievement by awarding YVY the Swiss Textiles Prize for Young Fashion and Textile Entrepreneurs.”

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First Press for SHIBUI

VOGUE Germany kicks off the press for our new collection SHIBUI, with this wonderful images of Manuela Frei by photographer Flavio Leone and stylist Patrizia Scheidegger.
Thank you for the kind words about our SHIBUI fashion show to schön! magazine, NZZ, TagesAnzeiger, annabelle, A Shaded view on fashion and many more.

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SHIBUI fashion film

Click on -> Details to watch the video to our new collection SHIBUI!
Lean back, hit fullscreen, turn up the volume and enjoy!
Shot by Karine & Oliver starring Jade @Scout, Hair Pablo Kümin, Make Up Nicola Nikita Fischer / Sophia Singh @Style Council Zürich
Special thanks to Kunstmuseum Basel

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